Snapchat has become the must-use social media platform for businesses and entrepreneurs around the world, and if you want to keep up TechinAsia has listed seven users you have to follow—myself included. You can find me at johnrampton on Snapchat, where I use the platform to help scale companies and share my publication links for Huffington Post, Forbes, Entrepreneur, and more. It’s also where I share my upcoming speaking engagements, tips, and advice.

Every day, 100 million people use Snapchat and look at over 10 billion videos. That’s an incredible amount of people and viewing, so you don’t want to be left behind. With this kind of usage, Snapchat is just as popular as Facebook which boasts 1.55 billion active users per month looking at 8.5 billion videos per day.

It’s a very powerful storytelling app, although most users are college students. There’s no way to imbed links inside videos (for now) and it’s not the best tool for SEO. Still, that can change and Snapchat is relatively new compared to the social media veterans like Twitter and LinkedIn. Plus, it’s sticking with celebs, brands, and others who are flocking to it daily.

Find out the other six users besides me you have to follow here:

 

7 Snapchat accounts every aspiring founder should follow-with John Rampton